Steal your Favorite AMA Look!

Rihanna, Pink, Taylor Swift and Kelly Osbourne stepped out at the 2010 American Music Awards sporting unique hair styles that had heads turning. Each of their edgy ‘dos were perfect for making a splash on the red carpet and rocking out to the nights’ musical performances.

Want to recreate each lady’s show-stopping hair style? Read on for simple step-by-step instructions from Emilie Luciano, ECRU New York Styling Director, on how to get these glam looks…

How to get Rihanna’s look:

On dry hair, take small sections and spray ECRU Sunlight Holding Spray ($22). Then, use a small curling iron and wind each curl in a spiral motion onto the curling iron. Once the entire head is set this way, break up the curls using ECRU Silk Texturizing Balm ($32.50).

How to get Pink’s look:

Using New York Streets Wax ($14), liberally work the product through dry hair. Then, use a comb to style hair into place.


 How to get Taylor Swift’s look:

First, blow dry hair nice and smooth using ECRU Silk Nectar Serum ($32.50). Then once set, spray hair with ECRUSunlight Styling Spray ($22.95) for a soft touchable hold.


How to get Kelly Osbourne’s look:

On wet hair at the roots, start with a small amount of New York Streets Volume Foam ($17.50). Then, work in New York Streets Forming Gel ($15.50) on the mid shaft to ends. These products will help give lift and control to the hair. Use a round brush and blow dryer to style. Use New York Streets Hairspray ($16.50) to hold into place.